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It is always important to ensure that a website is well designed especially for any business. Quite literally, it is the window for customers to judge your brand and it directly affects the companies’ website traffic and sales. If you're based in Kolkata and looking to hire a website design company, here's a guide to help you make an informed decision:

Knowing Your Business Requirements

• Define Your Goals: It is therefore important to define clearly what it is you want your website to accomplish. Do you want to sell more products, gather customers’ contacts, or improve brand’s recognition?

• Identify Your Target Audience: Learn whom do you want to target and what kind of products or services they would welcome or prefer to use.

• Determine Your Budget: Come up with achievable figures for the website design project. Remember that in some cases the cost will depend on the intricacy of the pattern as well as on the options you choose.

Returning to the process of web design company search to Kolkata

• Online Directories: There are online business listing websites where you can search for website designers; this include Google my business, Just dial, Sulekha and many others.

• Referrals and Recommendations: Referrals from friends, colleagues or any business contact should also be sought.

• Social Media: See the LinkedIn and Facebook for the companies, which are working in the field of website design in Kolkata.

• Portfolio Reviews: Some of the factors that need to be considered for their websites include checking at the sites of the possible companies for their design ability and expertise. Therefore, it is advisable to look for sites that bear a close resemblance to the preferred sense of style and the specialties of the business.

When choosing a web design Company there are certain things that should be considered to ensure that the company chosen will meet the requires of the ecommerce site.

• Experience and Expertise: While selecting your web design firm make sure that the company has developed websites similar to what your business involves.

• Design Portfolio: Check their portfolio and see if they are a good match when it comes to design style.

• Technical Expertise: Make sure they understand languages used in website development such as HTML, CSS, JavaScript and also have a basic know how of the CMS such as WordPress, Wix or Squarespace.

• SEO Knowledge: Every professional website design company should have some preliminary knowledge of SEO to enhance the rankings of your website in search engine.

• Responsive Design: Make sure they develop sites that are responsive for use on different devices, laptops, tablets, mobile phones among others.

• Communication and Collaboration: Search for a firm who has the capability of fluent communication and is ready to work with the client during the designing phases.

• Customer Support: Ask them about their next step services, or after-sale services, or even the maintenance services they offer.

• Pricing and Contracts: Do not sign any contract with them without clearly understanding their rates and policies of doing business with you.
Interrogation of Potential Website Design Companies

• Ask Questions: Create a set of questions that you would like to ask some potential companies for instance experience, design and time line amongst others.

• Discuss Your Requirements: Detail out: your business objectives, the market you are targeting, the available funds.

• Get References: Talk to their former clients directly to get first hand information on the work done in earlier projects.
The Design Process

• Initial Consultation: Initially, sit with the design team and explain all your project needs and what you want from them.

• Wireframing and Prototyping: Sketch out and draw the sites’ structure and looks.

• Design Development: Start the design of site according to the wireframes and prototypes that have been approved.

• Content Creation: Introduce good-quality material into your site: textual, graphic, and video.

• Testing and Quality Assurance: It is important to run tests on the website and examine how they work to avoid shoddy and customer unfriendly website.

• Launch and Maintenance: Start the website and then continue servicing it.

If you bear these above discussed points in your mind and follow the above stated steps, you can easily come across well reputed Website Design Company in Kolkata who will assist you to build an impressive brand image website for your business success.